1 John 2:16-17 (NLT)
16 For the world offers only a craving for physical pleasure, a craving for everything we see, and pride in our achievements and possessions. These are not from the Father, but are from this world.17 And this world is fading away, along with everything that people crave. But anyone who does what pleases God will live forever.
The world overs cravings never satisfactions. That only comes through Jesus. He is the only thing or person that will ever satisfy and yet how good the world looks and yet never fully delivers.